At the start of February 2026, the CIOB is launching a new CPD Policy to align with wider industry standards and best practice. Until these changes are live Members won’t be able to add new activities to their 2026 record and will have until the end of January to complete their 2025 records.
CPD
Video Marketing and How to Maximise ROI
$25.00
Description
91% of businesses use video as a marketing tool, and 90% of marketers say that video marketing has given them a good ROI (Wyzowl, 2024). Video marketing can be an amazing way to engage with potential clients or customers and is a powerful tool for increasing the visibility of your brand or business. Scott Billing is the Head of Sales and Marketing at Ark Media Group and in this webinar aims to give attendees an understanding of what goes into creating effective, targeted video marketing campaigns. He covers the process from start to finish: building a foundation, getting attention, optimising engagement and measuring success.
This learning activity can contribute to your annual CPD return and should be logged accordingly.
Steppingstones
